Designing for a Fintech Startup

Diversyfund is a fin-tech start-up that creates investment tools via our mobile and web-based platform. Provide creative direction for all digital marketing assets as well as UX/UI design support for the investment products platform. Creating customer journeys, experience maps, design systems, wireframes, collaborative design portals, and prototypes. Co-manage with PM and support all creative assets needed for design interface experiences, mobile application, web-based, and portal applications. The target audience for this brand and their products are GenX and GenY, primarily males between 35-55 who have a household median of 150-200k. I facilitated the original and new app design, created a design system, and designed reskins for our mobile and desktop investor dashboard.